Can You Beat The Market With Factor-Based ETFs?

andrew hallam

andrew hallam

I’m a financial columnist for Canada’s national paper, The Globe and Mail, as well as for AssetBuilder, a financial service firm based in Texas. I’m also the author of Millionaire Teacher: The Nine Rules of Wealth You Should Have Learned in School (Wiley 2011) and The Global Expatriate’s Guide To Investing: From Millionaire Teacher to Millionaire Expat (Wiley 2015). My mission is to educate, motivate and inspire people on basic retirement planning and best practices for investing, using evidence-based strategies. I'm happy to comment on your questions. However, please read the Terms of Use.

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2 Responses

  1. Jon Ball says:


    I have a Saxo Account and am following the Coach Potato approach to investment. I have money in the FTSE 100 and money in the World 100 and also British Government gilts. Since the Brexit vote my portfolio has gone up in value, both FTSE 100 and World 100. I am interested to know if you have any thoughts on how best I should respond to this. My World 100 shares, when converted back into sterling are worth substantially more than in dollars. If I sell them and buy FTSE 100 shares I am buying these at a current high I would imagine. If I invest more money in both I am buying World 100 at a currently poor exchange rate etc. I am interested to know what you would do in this situation.

    • Hi Jon,

      There’s no need to sell anything unless you are retired or you have reached your portfolio’s anniversary date or the allocation is tremendously out of whack and it’s worth hundreds of thousands of pounds. If none of that applies, just keep adding fresh money (from your salary) to the FTSE 100 if it’s the lagging index in your home currency, compared to the world index.


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